The Berlin BREAD & BUTTER exhibition will occur from 20 th - 22nd January 2010. Many brands, labels and designers see this as the season's best time for their world kick-off. The Berlin trade show will be expended by introducing fresh formats. The aim is to create'Fashion Week Europe'. One critical format will be'Upstairs'. Found higher than the'Superior Area' this area will show the upper casual, luxury sports-wear and top-end denim, as well as progressive men's and girls's design. <br /> <br /> This year the show comes back to its place of birth, Berlin, which is the strongest and most fascinating podium for the recent fashion market in Europe, enticing the highest number of exhibitors and guests. A fair is a massive market place where supply and demand come together en bloc, it makes the likelihood of securing contracts particularly high. BREAD & BUTTER gives achance to see new collections, to collect info and find latest possibilities. <br /> <br /> The site of this event is the airport Berlin-Tempelhof. It deserted since October 2008, will be once again the new number one of Street- and Urbanwear. The historic airfield became renowned as the starting- and landing point of the Berlin Airlift, which supplied Berlin from 23 June 1948 to 12 May 1949 with crucial basic commodities and groceries. It is easy to reach from your <a href="http://www.all-berlin-apartments.com/de/" target='_blank'>Ferienwohnung Berlin Zentrum</a>. <br /> <br /> since that point, the Berlin-Tempelhof airport is an international symbol for charity and fraternity. The group spirit so crucial for BREAD & BUTTER is therewith immediately inscribed into the DNA of the venue, and harmonises in this sense also with the standards of'BREAD & BUTTER - tradeshow for special brands' on an idealistic level. <br /> <br /> The historical construction, one of the longest coherent buildings of the world, will be reconstructed under thought of the safety of historical buildings and monuments and in synchronization with the owner, and changed to the wants of the'tradeshow for selected brands'. <br /> <br /> the required infrastructure,such as the connection of the hangars, the assembly of the climate technique and toilet facilities, will be changed and constructed in the course of the current year under the guidance of Ulrich Weingrtner and BREAD & BUTTER designer team. <br /> The key locale of the new tradeshow location as well as its direct connection to 3 metro lines make the airport Berlin-Tempelhof the best location of the new BREAD & BUTTER BERLIN <br /> <br /> The BREAD & BUTTER BERLIN at airport Berlin-Tempelhof has to and will set new standards. The assembly of the hangar areas allows this. Contentwise, the BREAD & BUTTER will go on to target its primary competences Denim, Young Fashion and Sport way of life. In the Urbanwear part,'Dressed up labels' for ladies and Men play a big part. The exhibiting brands will, according to their genus, be presented in recently conceptualized, stylistically synchronized 'neighbourhoods'. <br /> <br />'BREAD & BUTTER - tradeshow for selected brands' has to be built up similarly to the specialized shops of the textile trade. There's the'authentic store' : here, as an example Selvage Denim by Levi's, Wrangler Blue Bell and PRPS together with Red Wing, Trickers, Engeneered clothing, Johnson Motors and Nigel Cabourn are carried. <br /> <br /> Further stores have a more fashionable, higher genre assortment from California and generally from the United States, or again a more commercially characterized collection of Jeans and sports wear with the respective shows and sneakers.Beyond that, there's the young Menswear store, the sport Lifestyle store and so on. Some labels are compatible with many segments. <br /> <br /> As trader for streetwear you must definitely not miss this fair. Be certain that you look for for <a href="http://www.all-berlin-apartments.com/de/" target='_blank'>Ferienwohnungen Berlin Zentrum</a> in due time.<br />
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